Archive for August, 2015

Imprenta is one of the fastest growing companies in America.

Posted on August 27th, 2015 by imprentacomm

Ronald Wong, 49, learned his way around the political landscape as a senior staffer for California governor Gray Davis and an appointee in the Clinton administration. Today, his Pasadena, California-based marketing firm,Imprenta Communications Group, is leveraging that experience to help businesses, utilities, politicians, and nonprofits reach America’s consumers of color. –As told to Saki Knafo […]

Chinese-Americans Spent $105.1 Billion on U.S. Real Estate in 2014

Posted on August 26th, 2015 by imprentacomm

According to a new report by, Chinese-Americans outspent offshore (mainland Chinese) buyers of US real estate by nearly 5 to 1 in 2014. Chinese-Americans invested $105.5 billion in US real estate, compared to the $22 billion invested by Mainland Chinese. Because 61% of Chinese Americans do not speak English with fluency, and three quarters […]

Asian Americans Tweet Outrage After Jeb Bush ‘Anchor Baby’ Gaff

Posted on August 26th, 2015 by imprentacomm

GOP presidential hopeful Jeb Bush’s clarification of his usage of the term, “anchor baby” did not go over well with Asian Americans, who took to Twitter Monday evening in response to the former Florida governor’s latest remarks. Bush, conflating the current debate over undocumented immigration withmaternity tourism, effectively shifted the focus surrounding the use of […]

Hillary Clinton Goes After Asian-American Vote with New Outreach Director

Posted on August 26th, 2015 by imprentacomm

In an effort to target, mobilize, and win the fast-growing Asian American-Pacific Islander (AAPI) electorate, Hillary Clinton’s presidential campaign will announce today that Lisa Changadveja has been named the AAPI Outreach Director for Hillary for America. According to the campaign, Changadveja was born and raised in Atlanta, Georgia, the daughter of Thai immigrants, and has […]

The rise of Asian American leaders in tech

Posted on August 17th, 2015 by imprentacomm

(CNN)When Google announced this week that it is reorganizing itself under a new parent company called Alphabet, reactions were fast and furious, ranging from shock at the unexpected move to amusement at the quizzically goofy name to praise for the strategic clarity the change might bring to a company whose founders, Larry Page and Sergey […]

Asian Americans Are Invisible To Politics & Politicians, Which Is A Major Problem When The Personal Turns Political

Posted on August 17th, 2015 by imprentacomm

When Democratic presidential candidate Bernie Sanders talks about racial justice, he has a habit of referring to three specific groups of people: white, African American, and Hispanic. I think Sanders is finally finding his footing in movements like #BlackLivesMatter, and actions like those at Netroots Nation and at his Seattle rally are pushing him in […]

Can This New App Help More Asian Americans Vote in 2016?

Posted on August 17th, 2015 by imprentacomm

For the fiftieth anniversary of the Voting Rights Act, Asian American digital activist group 18 Million Rising launched a new Indiegogo campaign to create a translation matching app, VoterVOX, described as “one part civic tech, one part grassroots organizing, and three parts cultural connection.” The app seeks to connect multilingual Asian Americans with voters in […]

First Asian-American in Decades Elected to SD Council

Posted on August 12th, 2015 by imprentacomm

San Diego has elected its first Asian-American to the city council in nearly 50 years. City Councilmember-Elect Chris Cate won the District 6 seat with 55 percent of the vote. The Republican beat challenger Democrat Carol Kim, also Asian-American. District 6 encompasses Clairemont Mesa, Kearny Mesa, Miramar, Rancho Peñasquitos and Mira Mesa. Many Asian-Americans in District […]

How BuzzFeed Is Winning With Asian-Americans

Posted on August 12th, 2015 by imprentacomm

Four Strategies for Brands to Engage with the Asian-American Audience   At first glance, a hard-hitting piece on affirmative action seems far removed from the humorous viral sensation“Ask An Asian.” Yet both pieces were published on BuzzFeed — an unlikely hub for issues affecting Asian-Americans. BuzzFeed hasn’t been shy about pursuing this wildly underserved market […]

Does “Asian Privilege” Exist In America?

Posted on August 12th, 2015 by imprentacomm

In an age of Internet activism and open online dialogue about race, white privilege is becoming more and more popular and understood in the American lexicon. The term encapsulates centuries of American race relations in a single concept: Being perceived as white in the United States begets social privileges based on skin color that are […]